Hello so glad you are joining us!

✨ In this free masterclass, you’ll learn:

• Why alcohol affects us differently (especially during midlife)

• What the latest brain science tells us about drinking habits

• How stress, hormones, and habit loops keep us stuck — and how to break free

• The small shifts that lead to a healthier relationship with alcohol

🔒 Your email is safe with us. We’ll only send you masterclass details and wellbeing resources if you opt in.

🌿 About Your Hosts

We’re Annie and Charles Knowles — a husband and wife team who’ve walked our own very different paths to the same powerful truth: when it comes to alcohol, the story we’ve been sold isn’t the full picture.

Charles is a Professor of Surgery and Clinical Director of Research at Cleveland Clinic London. After decades of working in high-pressure environments and quietly struggling with his own relationship with alcohol, he decided to explore the science behind drinking - and what really drives it. That journey became personal and professional, ultimately leading him to write Why We Drink Too Much, a book that combines the latest research with real-life insight.

Annie is an accredited sobriety and life coach, with a background in NHS health education and wellbeing. After going alcohol-free in 2021, she’s helped many women - across sobriety communities and especially those in healthcare and emergency services - take a break from drinking, rediscover balance, and reclaim their confidence. Her coaching blends lived experience, trauma-informed tools, and gentle accountability.

Together, we’re passionate about helping people feel more empowered, informed, and less alone.
This masterclass is a chance to press pause, get curious, and hear what the science (and real life) has to say — without pressure, shame, or labels.

We Look Forward To Meeting You!