Why Do I Keep Starting Again Every Monday?

A free guide for women who keep promising themselves the Sunday wine will stop, and keep breaking that promise by the same time next week.

FREE GUIDE

Every Sunday you mean it. By Monday, the promise and the pattern have already collided again.

It's not a willpower problem. It's a learned one, and once you can see what's actually happening, it starts to loosen its grip.

This short guide walks you through why Sunday nights feel so hard, and three questions that help you respond differently.

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About Annie Knowles

Meet Annie Knowles who has walked her own very different paths to the same powerful truth, when it comes to alcohol, the story we’ve been sold isn’t the full picture.

Annie is an accredited sobriety and life coach, with a background in NHS health education and wellbeing. After going alcohol-free in 2021, she’s helped many women - across sobriety communities and especially those in healthcare and emergency services , take a break from drinking, rediscover balance, and reclaim their confidence.

Her coaching blends lived experience, holistic, trauma-informed tools, and gentle accountability.