From Habit to Choice

How to Reset Your Relationship with Alcohol

FREE MASTERCLASS with Annie Knowles

For thoughtful, high-functioning people who are starting to question their drinking habits and want a clearer way forward.

17th March 7:30 pm UK time

If you’ve ever thought:

Why is it harder than it should be to cut back?

Why does alcohol take up so much space in my thinking?

Would I feel different if I stepped away from it for a while?

You are not the only one asking these questions.

Many capable people reach a point where their drinking no longer feels quite right. Life is functioning well. Work is demanding. Nothing dramatic has happened. Yet the pattern with alcohol starts to feel tiring.

This session is an opportunity to pause and look at those habits more honestly.

In this masterclass, you’ll learn:

  • Why cutting back often feels harder than expected

  • How stress, routines and environment shape drinking habits

  • Why capable, successful people often stay stuck in the same patterns

  • What begins to change when people take a break from alcohol

  • How people move from reacting automatically to making clearer choices

This session is particularly relevant if you

  • Work in a demanding or high pressure role

  • Feel curious about life without alcohol

  • Have tried to cut back but slipped back into familiar patterns

  • Want to feel calmer, clearer and more in control of your choices

By the end of the session you will have a clearer understanding of what is happening with your habits and what your options might look like if you decide to change them.

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About Your Hosts

Meet Annie and Charles Knowles — a husband and wife team who’ve walked their own very different paths to the same powerful truth- when it comes to alcohol, the story we’ve been sold isn’t the full picture.

Charles is a Professor of Surgery and Clinical Director of Research at Cleveland Clinic London. After decades of working in high-pressure environments and quietly struggling with his own relationship with alcohol, he decided to explore the science behind drinking - and what really drives it. That journey became personal and professional, ultimately leading him to write Why We Drink Too Much, a book that combines the latest research with real-life insight.

Annie is an accredited sobriety and life coach, with a background in NHS health education and wellbeing. After going alcohol-free in 2021, she’s helped many women - across sobriety communities and especially those in healthcare and emergency services - take a break from drinking, rediscover balance, and reclaim their confidence. Her coaching blends lived experience, holistic, trauma-informed tools, and gentle accountability.

Together, they’re passionate about helping people feel more empowered, informed, and less alone.
This masterclass is a chance to press pause, get curious, and hear what the science (and real life) has to say — without pressure, shame, or labels.